In a groundbreaking move that bridges the worlds of high-stakes drama and cutting-edge fashion, PUMA has partnered with Netflix to celebrate the phenomenal Squid Game, the platform’s most-watched series. PUMA brought the drama to your wardrobe. The iconic sportswear brand has teamed up with Squid Game for a one-of-a-kind collection featuring stylish apparel, sneakers, and accessories inspired by the show’s unforgettable visuals and intense storylines.
Suit Up For Survival
PUMA has reimagined its classic T7 tracksuit, turning it into a tribute to the teal-green uniforms worn by the show’s contestants. Made with luxurious velour, the jacket and pants feature a cool staircase-inspired pattern with hidden PUMA logos. It’s the perfect mix of sporty and bold, designed for fans who love standing out.
Gear Up Like A Champion
The fun doesn’t stop there. Matching backpacks and caps showcase Squid Game’s iconic haunting Young-hee doll. Adding on, hoodies and graphic T-shirts bring elements from the show to life, making them must-haves for anyone hooked on the series.
Sneakers With A Story
PUMA’s sneakers take this collaboration to the next level. The Easy Rider sneaker is inspired by the viral “Red Light, Green Light” game, with green panels that scratch off to reveal red underneath. A color-changing hologram heel and Young-hee doll hangtag add the perfect finishing touches.
The Squid Game Suede sneaker is just as bold, with bright colors and zig-zag patterns inspired by the show’s surreal staircases. These kicks aren’t just shoes, they’re statements.
Ready, Set, Shop
This collection is more than clothing, it’s a gateway into the world of Squid Game. Whether you’re a die-hard fan, a sneakerhead, or just someone who loves edgy, conversation-starting fashion, the PUMA x Squid Game collab has something for you.
The collection was dropped on 12 December,2024 and is perfectly aligned with the release of Squid Game Season 2. You can snag these must-haves at PUMA.com, flagship stores, or select stockists.
So, are you ready to play? Because in this game of style, everyone’s a winner.